Capital City Race

CCR CORPORATE WELLNESS PROGRAMME

BUILD A TEAM
THAT MOVES TOGETHER.

Bring your people together around a shared challenge – from guided preparation and internal engagement to an unforgettable 10km finish-line experience.

CCR 2026 21 NOVEMBER IKEJA, LAGOS TARGET: 3,000 RUNNERS

25+

STAFF ENTRIES

Core wellness programme

10KM

SHARED GOAL

One memorable finish line

12–16

WEEK JOURNEY

Preparation to celebration

1

CONNECTED TEAM

Across departments

MORE THAN RACE-DAY REGISTRATION

A COMPLETE EMPLOYEE-ENGAGEMENT EXPERIENCE.

CCR turns one race into a structured journey your employees can prepare for, experience together and celebrate long after the finish line.

01

INTERNAL LAUNCH

Registration support, employee communications and a clear programme rollout.

02

TEAM PREPARATION

Training guidance and community sessions that welcome every experience level.

03

BRANDED PARTICIPATION

A coordinated team presence on race day, with optional branded touchpoints.

04

FINISH-LINE EXPERIENCE

A shared achievement supported by event content and post-race reporting.

- WHY IT MATTERS

DESIGNED AROUND BUSINESS OUTCOMES.

A practical wellness initiative that gives your employees one shared goal and your organisation one visible commitment to its people.

01

EMPLOYEE WELLBEING

Encourage movement, healthier habits and an achievable fitness goal.

02

TEAM CONNECTION

Bring departments and seniority levels together around one experience.

03

CULTURE & ENGAGEMENT

Create an internal journey employees can prepare for and celebrate together.

04

BRAND VISIBILITY

Position your organisation alongside a growing urban running movement.

- SIMPLE TO IMPLEMENT

WE MANAGE THE JOURNEY.
YOUR TEAM MOVES TOGETHER.

01
CHOOSE

SELECT YOUR PROGRAMME

We recommend a participation structure based on your team and objectives.

02
LAUNCH

ENGAGE YOUR PEOPLE

Your HR team receives a communication toolkit and one point of contact.

03
PREPARE

TRAIN TOGETHER

Employees follow a practical plan and join community training sessions.

04
RUN

FINISH & CELEBRATE

Your team participates together and receives post-event content and reporting.

- PROGRAMME INCLUSIONS

SUPPORT AT EVERY STAGE.

Clear deliverables before, during and after race day.

BEFORE RACE DAY

  • ✓  Team-registration support
  • ✓  Internal communication pack
  • ✓  Training plan and guidance
  • ✓  Community training sessions

AFTER THE RACE

  • ✓  Results summary
  • ✓  Event photographs
  • ✓  Participation reporting
  • ✓  Recognition content
CHOOSE YOUR PATH

TWO OBJECTIVES. TWO TAILORED PROGRAMMES.

FOR HR & PEOPLE TEAMS

CORPORATE WELLNESS PROGRAMME

Build an employee experience around wellbeing, connection and a shared finish line.

PROGRAMMES FROM
₦10,000,000
  • ✓  25 staff race entries
  • ✓  Internal engagement toolkit
  • ✓  Training and onboarding support
  • ✓  Branded team participation
  • ✓  Race-day coordination
  • ✓  Company recognition
FOR CSR & BRAND TEAMS

COMMUNITY IMPACT PARTNERSHIP

Widen access to the start line while creating a credible community-impact story.

PARTNERSHIPS FROM
₦5,000,000
  • ✓  10 partner-staff entries
  • ✓  Sponsor 100 public runners
  • ✓  Race-village acknowledgement
  • ✓  Optional community story content
  • ✓  Post-event impact report
  • ✓  Website brand recognition
- DECISION-MAKER FAQS

QUESTIONS YOUR TEAM MAY ASK.

Need a tailored answer? Request a proposal and our partnerships team will respond within two business days.

Yes. The programme can be tailored around your organisation’s team size, participation goals and activation requirements.

Yes. The programme is designed to accommodate first-time runners as well as experienced participants, with preparation guidance provided ahead of race day.

Your team receives a dedicated point of contact, registration guidance, internal communication materials and a structured programme timeline.

Yes. Entry volume, branding, activation space and reporting can be discussed as part of your corporate proposal.

Early confirmation is recommended to allow enough time for onboarding, internal communications, team registration and preparation.

- START THE CONVERSATION

REQUEST YOUR CORPORATE PROPOSAL.

Tell us about your organisation and objectives. A CCR partnerships representative will respond within two business days.

WHAT HAPPENS NEXT?

Discovery call

Tailored recommendation

Detailed proposal

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